Finding/Identifying buzz words

1. Finding/Identifying 'buzz' words (like Dove's Pentapeptides) and How to Dominate Search and Turn New Words into Huge Traffic Sources
   
   What are pentapeptides?
   
   http://www.youtube.com/watch?v=nEyJK3JVB50
   I've seen this
   commercial
   no less than 20-30 times
   in just the last couple weeks. I'd like to think I was fairly intelligent, at least to the point that I would have heard this word before, but I haven't. A search on Wikipedia turns up absolutely nothing. My brand new version of Microsoft Office (Word) 2007 doesn't have it in its dictionary either. Google only shows 135,000 results. Of the results that Google is showing, the top 3 have either a 2 or 3/10 PageRank, and only a few have back links. The #1 result for pentapeptides has a 2/10 PageRank and only 2 Google backlinks showing.
   

The point I'm trying to make here is that new words are invented every day, whether by scientists naming a drug, a car company naming a new model, or a company creating a new product. If you put the tools in place to monitor for these you can use them to corner a new market.

My first thought here if I were an online marketer would be to find a product that you can remarket for a commission like through an affiliate site. I could create a page within my affiliate website for pentapeptides. The homepage holds a PageRank of 5/10 so that page would soon hold a 4/10 and immediately be front page, and eventually with a little social bookmarking and link building it will dominate the SERP's, as well as be concreted in the top positions. Imagine what would happen if Pentapeptides takes off!

Better yet, if I had a current site or a page that was ranking and had at least one back link showing in a 'link:yoursite.com search on Google', I would go in and integrate 'pentapeptide' into the content according to the checklist in Tip #21.

If your one of the lucky ones reading this first, this is a real-life example that you can actually go out and implement what I've said and actually make it happen!

I use Google Alerts to find potentially new 'niche' phrases related to one of the sectors that I market in. It is fairly vast considering we cover financials, insurance, casino, bingo, travel, airlines, mobile phones, cars, furniture and bedding, clothing and many more.

Watching the mobile phone industry is taking the above and turning it up a few notches because I want to actually have our people contact them and find out what the 'next hot phone' is and what its called. Of course industry experts are already utilizing this technique.

This goes for paid search as well. There are currently only 2 Adwords advertisers in the search for pentapeptides and one is eBay.