GaryTheScubaGuy’s Top SEO Tools

1. My Top SEM Tools
   

   This is a comprehensive list of tools that my team and I use daily at
   Stickyeyes.
   

   The first one, Firefox with the three extensions, are the tools that I spoke about at SES London 2007. I encourage you to install it and check it out. Its one of the better tools I have used.
   

   I use all three of these applications; IBP, SEOElite and WebCEO . Each has it own best tool and each are indispensible.
   

   
   Firefox SEO Add-Ons (1) , (2) & (3) (Density, links, code cleaner, W3C Compliance, etc.)
   Google Analytics - Provides deep analysis on all traffic, including paid search.
   IBP - Several tools for checking rank positions, basic SEO page analysation and link building tools
   SEO Elite – Excellent for Link Building, analysis, finding where competitors are advertising
   WebCEO - Site optimization, promotion and analysis.
   Back Linking/Bookmark Tools
   Bookmark Demon and BlobCommentDemon – Automates the process of Bookmarking and Posting to Blogs
   Link Building 101 - Basic Link Building Instructions and Tips.
   Link Baiting - Good Link Baiting Tutorial
   Google Webmaster Central – Statistics, diagnostics and management of Google's crawling and indexing of your website, including Sitemap submission and reporting.
   Comprehensive Link Building 101
   
   Link Baiting *Instruction
   Pay Per Click Tools
   Keyword Elite – I use this within my arsenal of keyword tools
   Wordtracker -Data is based on the Metacrawler and Overture search engines.
   KeywordDiscovery - Data is based on the number of search engines.
   Keyword Optimizer - Enter a list of keywords and this tool will remove any duplicate entries and re-order the list alphabetically.
   Google Analytics - Provides deep analysis on all traffic, including paid search.
   Google Suggest - As you type, Google provides the top 10 most popular keywords that begin with the keyed-in letters, in order of popularity.
   SpyFu - Find out what competitors are biding on and estimates for the cost of PPC advertising and others bells and whistles.
   Hittail – Finds and easily groups the actual terms being used to find your site into an excel format. Great for finding niches and long keyword strings.
   Google Trends - Graphs historical trends of various Google searches.
   Google Keyword Tool External -Historical trends in keyword popularity.
   BidCenter - A good tool for comparative analysis and easy to use
   SEO Sleuth - Find what AOL users search for (AOL produces 2x the retail conversions as any other engine)
   ROI Calculator - This calculator measures the ROI (return on investment) of a CPC (cost per click) campaign.
   Adwords Wrapper – Concatenates multiple words into a usable format in Adwords
   PPC Hijacking *Information
   PPC 101 *Instruction
   PPC 102 *Instruction
   

   
    

   Site Tools
   

   Virtual Webmaster – This is a great tool for the 'Do-It-Yourself" type.
   200 Web Developers Will Complete Any Website Change Request in 48 Hours
   C-Class Checker - Use the Class C Checker if you own several cross-linked sites. If you do, it may be more efficient (for SEO purposes) to host them on different Class C IP ranges.
   Code to Text Ratio - This tool will help you discover the percentage of text in a web page (as compared to the combined text and code).
   Future PageRank - This tool will query Google's various data centers to check for any changes in PageRank values for a given URL.
   Internet Officer - Checks for Redirects
   Live PR - The Live PageRank calculator gives you the current PageRank value in the Google index, not just the snapshot that is displayed in the toolbar.
   Keyword Cloud - This tool provides a visual representation of keywords used on a website.
   Keyword Difficulty Check - Use the Keyword Difficulty Check Tool to see how difficult it would be to rank for specific keywords or keyword phrases.
   Page Size - This tool will help you to determine HTML web page size.
   Site Link Analyzer - This tool will analyze a given web page and return a table of data containing columns of outbound links and their associated anchor text.
   Link Analysis - Find out about all links on a page, including hidden ones and nofollow-markers
   Spider Simulator - This tool simulates a search engine spider by displaying the contents of a web page in exactly the way the spider would see it.
   URL Rewriting - This tool converts dynamic URLs to static URLs. You will need to create an .htaccess file to use this tool.
   Keyword Misspelling Generator - allows you to generate various misspellings of a keyword or phrase to match common typing errors. Useful for creating keyword lists around your most important keywords to bid on.
   Keyword Density Analysis Tool - finds common words and phrases on your site.
   Hub Finder - finds topically related pages by looking at link co-citation. post about tool
   Page Text Rank Checker - tool allows you to check where your site ranks for each phrase or term occurring on the page.
   XML Sitemaps - makes XML sitemaps for sites.
   PageRank Toolbar For Mac - A widget to show PageRank for the site you are on.
   Xenu Link Sleuth – Use to find broken links. Supports SSL sites and also reports on redirects.
   Mobile Readiness Report – See how well your site is formatted for mobile phones. Includes Visualisation.
   Javascript Content Hiding – Hide content on your site from search engines and other crawler/bots
   
   Google Tools
    Google Webmaster Central *Tool
   
    Google Labs*Tool
   
    Check For Google Supplemental Results
    SpyFu for Google Bidding
   
    Google Future PR
   
    Google Sandbox
   
    Google Dance Watch
   
    Google Page Rank Formula and Sandbox Explanation
   
    Google Google Information and FAQ
   
    Google Reinclusion Request
   
    Banned by Google?
   
    Google Advanced Search
   
    Google Data Center Pages Indexed Check
   
    Google Page Rank Check (All DC's)
   
    Google Keyword Ranking Check
   
    Google "Need-To-Know" Info
   
    Beginner Adwords Tips
    How Google Analytics Work
    Check Google Keyword Prices
    Hit Tail *Advanced Adwords
   
    Hit Tail Documented
    Fake Page Rank Detection Tool
    Adwords Click Fraud Study *Information
   

   And Even More SEO Tools
   

    Getting into DMOZ
   
   

    Meta Tag Generator
   
   
    RoboForm - A MUST-HAVE!
   
    Keyword Density
   

    Redirect Checker
   

    Robots.txt Generator
   
   

    Link Popularity
   
   

    Domain Age Check
   
   

    Code-to-Text
   
   

    Spider Simulator
   
   

    Who Supplies Who with Search Results
   

    Abuse IP Checker Tool
   

    IP Information Tool
   

    IP, City and reverse IP Lookup *Tool
   

    Ping Tool
   

    Traceroute Tool
   

   
    

   
    

   Other Useful Tools
   

   Data Recovery Software – Powerful Data Recovery with 'on-the-fly' viewing
   

   Create MultiMedia Pdf EBooks – Great for eTailers. This creates search engine optimised customer-facing Pdf documents as mentioned in Tip #5
   

   Streaming Video For Your Website - Add Streaming Audio Or Video To Your Website Easily And Quickly
   

   Add YouTube or Arcade Scripts - Entertainment Scripts Which Allow You To Start Your Own YouTube, MySpace, Break Or Arcade Website.
   

   WordPress Auto Content Generator – Auto Generates Fresh Content for Your Blog
   

   Next Generation RSS (SEO) Software – Add Rss Feeds To Your Site Easily
   

   Bookmark Demon and BlobCommentDemon – Automates the process of Bookmarking and Posting to Blogs
   Aaron Walls SEO Book – Yea I know, why am I listing this…I guess because it's a great resource that provides a few thing I haven't listed here.
   Traffic Travis – Another Unique SEO Tool with its Own Unique Merits
   

   Half Again.com – Content, Blog and Rss Generators